A framework for better understanding the various elements of your game and which aspects are likely to connect with publishers and players (video):

https://www.youtube.com/watch?v=ejkbIWErmo8

The fundamentals of game design, taught by walking through the process of creating a new tabletop game (video):

https://www.youtube.com/watch?v=2tXjLK6oVA0

A strong hook is important for getting publishers’ and players’ attention. Here’s a process for coming up with strong game hooks (video):

https://www.youtube.com/watch?v=vUtTt_rwWaw